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Business DNA

We were inspired to design a company that from the ground up would be committed to sustainability and positive change. 

Business DNA

So we developed what we call our Rules of Corporate Responsibility - or, in laypersons terms, our Rules To Live By.. These rules outline our commitment to social and environmental responsibility, our 2 percent philanthropic practice, fair wages, minimum and maximum compensation, equal benefits for our employees and product creation practices.

Give 'em a read.

Nau Rules of Corporate Responsibility

Section 1: Environmental and Social Responsibility
The Corporation shall endeavor to conduct all aspects of its business in an environmentally and socially responsible manner, including the promotion of peaceful conflict resolution, the fair and humane management of factory working conditions, the equitable treatment of its employees, the implementation of a sustainable process of product creation, waste minimization and recycling, and philanthropy as described in Section 3. In this regard, the officers and directors will use their discretion and business judgment to determine how best to implement this policy consistent with their fiduciary duties to the stockholders of the Corporation.

Section 2: Management of the Business and Affairs of the Corporation.
Nau is committed to managing its business with a triple bottom line mentality balancing economic, social and environmental considerations.  The duty of the directors and officers henceforth shall be to make money for the shareholders, but not at the expense of the environment, human rights, public health, and safety, dignity of employees, and the welfare of the communities in which the company operates.

Section 3: Philanthropy.
The Corporation shall at all times have in place a Partners For Change program requiring that, upon the sale of any product or service of the Corporation, a minimum of 2 percent of the aggregate purchase price of such product or service be contributed to pre-selected charitable organizations. Nau shall provide a royalty-free license of its intellectual property used by the Company for making consumer directed charitable contributions (referred to as "Charitable Contribution IP") to other organizations that have a corporate charitable contribution program similar to the program...

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